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The Variable Pricing Algorithm Revolutionizing E-commerce

Probability Pricing is helping large and small e-commerce stores leverage big data to become more competitive, capture more emails, and make more money.

“What Priceline did for the travel industry Probability Pricing is doing for the e-commerce industry – completely reinventing pricing.”

- Scott Case, Cofounder, Priceline 

Key Benefits of Probability Pricing

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Reveal the Perfect

Price Point

Probability Pricing reveals the highest possible price each unique customer will pay for your products.

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Improve Conversions

Some customers are unwilling to pay full price. To convert them into sales, our algorithm gives them personalized, variable discounts.

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Increase Margins

For customers who are less price sensitive (and thus willing to pay more for a product), Probability Pricing gives them smaller discounts.

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Increase Engagement

E-commerce stores that deploy Probability Pricing are rewarded with vastly increased customer engagement and time on site.

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Capture More Emails​

Emails have become a powerful digital currency. Capture more with Probability Pricing and up your e-commerce game.

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Neutralize Comparative Pricing Algorithms

The variable pricing mechanics at the heart of our technology ensure that your final sale price remains hidden from competitors.

Using Time to Unlock Price Sensititivies

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With Probability Pricing, each customer independently determines how much time they want to play for a product.

 

Less price sensitive customers spend less time playing and purchase at lower discounts. More price sensitive customers play longer; they will only make a purchase if offered a higher discount.

Drive More Traffic to Your Site

Probability Pricing gives you a new and interesting way to present paid ads and email blasts to potential customers.

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Capture more attention and drive more traffic to your site with Probability Pricing.

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Let's Get Started

You can find us on the Shopify App Store. Simply download our app, follow the instructions, and you're ready to go.

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